Imagine your website as a vast library. Some pieces of content are like daily newspapers – they quickly become irrelevant. However, others resemble timeless classics, enduring the test of time. In the digital realm, these treasures are your “cornerstone content” or “evergreen content.” They lay the sturdy foundation of your website, much like the enduring classics in a library. This article delves into what is cornerstone content, its role in your digital strategy, and how to leverage its power.